This book examines the reception of rhetoric and the rhetoric of reception. By considering salient rhetorical traits of rhetorical utterances and texts seen in

The Rhetoric of the Pulpit treats the sermon as the single most important factor in evangelism for a parish, and also the most important factor in the spiritual

First Published in 1998. Routledge is an imprint of Taylor & Francis, an informa company.

New Approaches to Rhetoric provides fresh perspectives on the study of rhetoric and its ability to affect change in today's society. Although traditional approa

Rhetorical scholarship has for decades relied solely on culture to explain persuasive behavior. While this focus allows for deep explorations of historical circ

Greek and Roman traditions dominate classical rhetoric. Conventional historical accounts characterize Roman rhetoric as an appropriation and modification of Gre

Concerned with both the nature and the practice of discourse, the eighteen essays collected here treat rhetoric as a dynamic enterprise of inquiry, exploration,

First Published in 1996. Routledge is an imprint of Taylor & Francis, an informa company.